Here we discuss the various aspects of Internet Marketing as it applies to the design of web sites, what it is, why you should be actively engaged in it and some tips on how you might be able to go about developing and implementing your own internet marketing strategy when designing your website.

Constructing Effective Newsletters

We all get them and many of us send them (not as regularly as we should). Newsletters via email are a proven and effective marketing tool for many businesses and with the correct approach you   Read More

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Is Social Bookmarking Relevant

Yes it is. You may not see the value of using Facebook for yourself but this is not the only form of social bookmarking. It just happens to be the biggest. Every little link counts! If you c  Read More

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10 Success Initiatives for Online Store

Your online store is a business. No matter how big or small. If you fail to grasp and embrace this notion then you will not be a success. As we all know there are many online stores on the web  Read More

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7 Tips for Effective "Call to Action's" (CTA's)

7 Tips for Effective "Call to Action's" (CTA's)

Your web site should have a purpose supported by goals. You will want your visitors to take some action. These goals may be to generate leads, buy products, click on ads or even just subscribe to   Read More

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Smarter marketing in times of economic downturn

An interesting question I heard the other day was "Since when has it ever been a good time to bad marketing?” Like never ! You should always be focused on delivering better marketing of your busin  Read More

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Does your website undervalue your business?

How much is your business worth to you? If you engaged a marketing company to go out and promote your business how would you want them to portray your business? Successful? Professional? Well   Read More

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So just what is a "Trackback"

You will have read how important it is to create backlinks to your site and of course that is a key aspect of improving your search engine ranking. Trackbacks are an excellent means for building s  Read More

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