The untapped potential of Linkedin We all know it, 4M Australians are registered with Linkedin but how many of us really understand the significance this often under estimated social media channel can play in the business world. Linkedin offers huge potential in a way that no other social media platform does.
The presentation below is full of facts and examples of how business can harness the potential in so many ways. It is quite an eye opener and all businesses should take a look and consider their own use and level of engagement with Linkedin.
No longer are businesses limited by the geographic boundaries they once were - we all hear that we exist in a the global market yet so many businesses fail to understand how they can access wider markets. Already we are seeing a dramatic shift in how we make business connections, market our businesses and employ people. Much of this change is being driven by social media and in business - a lot can be attributed to the likes of Linkedin.
This presentation offers a deeper understanding of the role that Linkedin is going to play in the B2B market and provides some insight into how businesses can realise new opportunities for bilding their brand, identifying new trading partners, build business alliances and of curse engage new resources be they permanent or contract.
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Written by: Greg Tomkins
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