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Gold Coast Web Development Agency
Delivering quality traffic and sales leads through impressive website design and effective digital marketing initiatives

Marketing your business in a complex digital world

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(07) 5526 4014

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List of Posts by TAG List of posts by TAG: Marketing

List of Blog Posts tagged with "Marketing"

You have chosen to view the list of all our blog articles by the selected article TAG. The following the list of all those articles we have published tagged as "Marketing"


25Sep
2021

How you should be sending every email in your business

We all send out 100’s of emails from our business every week if not every day.  Each one of these emails is a touch point with your market be it direct or indirect.&... Read more

initiatives,Marketing,positioning,sales, / by Greg Tomkins
For Pete’s sake… let me know what you can do for me
09Aug
2016

For Pete’s sake… let me know what you can do for me

How often have you visited a website for a company or product only to find yourself scratching your head trying to figure out what these people can do to help you?

I observe tens or h... Read more

Marketing, / by Greg Tomkins
Call Tracking Can Deliver Gold for Your Marketing Campaigns
27Jul
2016

Call Tracking Can Deliver Gold for Your Marketing Campaigns

A large number of businesses still convert enquiries to sales leads over the phone. The practice of tracking calls received by a business to help them better understand how their marketing a... Read more

Analytics,Marketing,solutions - online shops, / by Greg Tomkins
Building a Reputation Through Online Reviews
29Jun
2016

Building a Reputation Through Online Reviews

We have all seen them - those sincere testimonials from customers offering nothing but the highest praise for the owner of the business and their products. Well intentioned as they m... Read more

Marketing,Reputation,Social marketing, / by Greg Tomkins
SEO Is Easy Right? Just Use This List.
23Oct
2015

SEO Is Easy Right? Just Use This List.

The ultimate solution to getting more sales leads is to simply optimise your website. To make it even easier for you, there is a list of Google ranking factors to tell you what you need to d... Read more

content marketing,Marketing,SEO, / by Greg Tomkins
It might be that content is King but will this be enough to save you
18Sep
2015

It might be that content is King but will this be enough to save you

As has been at war cry for a considerably long time now "Content is King" but really, will pushing out a steady stream of content onto the web achieve better results for ranking your website and... Read more

content marketing,Marketing,traffic, / by Greg Tomkins
We all hate them... Yet pop-ups do work
18Jun
2015

We all hate them... Yet pop-ups do work

It would seem that in spite of my own personal feelings (and what seems to be of many others as well) those blasted pop-up windows do actually work and the evidence supports it.

We'v... Read more

CRM,Marketing,Web design, / by Greg Tomkins
Questioning Social Media for Brand Promotion
09Mar
2015

Questioning Social Media for Brand Promotion

There are some who might label me as a sceptic and I am sure what I share here about the value of social media for marketing your brand will raise some eyebrows and invite opposing views ... Read more

Marketing,Social marketing,Strategy, / by Greg Tomkins
Harnessing the Power Of Your Brand
28Jun
2014

Harnessing the Power Of Your Brand

As SEO consultants we primarily focus on keyword research data and competitor analysis as the basis of your SEO strategy when optimising a website. This approach however fails to address opt... Read more

content marketing,google,Marketing,positioning, / by Greg Tomkins
The Good, the Bad and The Damned Ugliness of Business Directory Listings
25Jun
2014

The Good, the Bad and The Damned Ugliness of Business Directory Listings

They have been around since businesses started building websites. They are being promised is the single all-encompassing solution to businesses for the promotion of their products and servic... Read more

google,link building,Marketing, / by Greg Tomkins
Structuring a Landing Page for Increased Conversion
21Apr
2014

Structuring a Landing Page for Increased Conversion

In our previous article, "Read more

Adwords,email marketing - newsletters,Inbound Marketing,Marketing,page design,solutions - online shops, / by Greg Tomkins
The Untapped Gold Mine Of Landing Pages to Build Your Sales Funnel That is Often Overlooked
10Apr
2014

The Untapped Gold Mine Of Landing Pages to Build Your Sales Funnel That is Often Overlooked

This is the use of landing pages for driving your sales funnel has been much maligned and abuse but don't let this leave you feeling that it is not worthy of your attention. Landing pages... Read more

Inbound Marketing,initiatives,Marketing,page design,sales, / by Greg Tomkins
Creating Effective Landing Pages for Your Website
15Mar
2014

Creating Effective Landing Pages for Your Website

One of the most effective marketing techniques to your website to attract a wider target market is the use of landing pages within your website. Whilst your website will contain much information... Read more

content marketing,Marketing,page design,Strategy, / by Greg Tomkins
Don't Underestimate The Power Of Branding
06Mar
2014

Don't Underestimate The Power Of Branding

Discussion around the changes to Google's SEO algorithm and techniques and tactics one should be following will continue for ever and a day.

The reason is because Google will continu... Read more

content marketing,Marketing,positioning, / by Greg Tomkins
SEO is a Tool, Not The Solution
01Mar
2014

SEO is a Tool, Not The Solution

The SEO playing field is a complex and ever-changing environment. Nothing new in that statement of what I am starting to see many businesses is an ever increasing belief that SEO will solv... Read more

Marketing,SEO,Strategy, / by Greg Tomkins
Marketing in the New Interactive Marketing Landscape
11Nov
2013

Marketing in the New Interactive Marketing Landscape

There is no doubt that the challenges faced by marketers are wide and varied as the landscape changes and embraces digital channels. We are taking a brief look at the challenges faced with inter... Read more

content marketing,email marketing - newsletters,Inbound Marketing,Marketing,Social marketing,Strategy, / by Greg Tomkins
Running Adwords - then you need to set up Adword Ad Extensions
26Oct
2013

Running Adwords - then you need to set up Adword Ad Extensions

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